Ego QV Baby Gentle Wash is a mild, soap-free cleanser specially formulated for sensitive skin, retaining moisture during cleansing to leave baby's skin clean and velvety smooth. Safe for everyday use, even on delicate, dry, or itchy skin, this pH-balanced wash contains Vitamin B3 to help support the skin's natural barrier and protective properties. Ideal for those with eczema, dermatitis, and psoriasis, this moisturizing formula helps to rehydrate baby's skin, making it perfect for daily use. Key ingredients in this gentle wash include glycerin and niacinamide. Glycerin, a potent humectant, draws and traps moisture in the skin, providing long-lasting hydration. Additionally, glycerin acts as a skin moisturizer and conditioner in low-humidity conditions, enhancing skin texture and fortifying the skin's barrier against external aggressors. Niacinamide aids in maintaining the skin's barrier function and moisturizing dry skin, showing promising results in improving the appearance of aged and sun-damaged skin, as well as minimizing hyperpigmentation.