Johnson's Baby Cotton Buds are meticulously crafted with soft and gentle tips, perfect for cleaning those delicate and hard-to-reach areas. As babies are born with incredibly sensitive skin, Johnson's has spent over 125 years perfecting their formulas to ensure maximum gentleness. With 100% pure cotton tips that are naturally absorbent, Johnson's Baby Cotton Buds provide a safer and easier way to clean delicate areas like the eyes and outer ears. They are also great for cleaning in between fingers, toes, and other skin creases, suitable for both kids and adults alike. Johnson's baby care products have been trusted by mothers for generations. At Johnson's, the commitment to excellence never wavers, especially when it comes to what's best for your baby. With 90% of industry-led research focused on healthy baby skin, Johnson's has listened to feedback from parents worldwide to reformulate their products to set a new standard for gentleness. By incorporating insights from 26,000 consumer voices, Johnson's has refined their products, propositions, and packaging design to create products that are naturally-derived, free from harmful chemicals, pH balanced, and hypoallergenic. Their fundamental mission is to create a world where every baby thrives. The newly-reformulated baby products from Johnson's do more than just cleanse and moisturize; they transform everyday care routines into opportunities to strengthen the bond between parent and child at every age and stage. Johnson's always chooses gentle, ensuring that every caring moment contributes to a baby's overall well-being and happiness.